The Truth About B2B Spam Nobody Wants to Say Out Loud
Remy Tennant is the founder of Sledgehammer, an AI-powered email filter designed to help founders and executives reclaim their inbox from cold outreach. With years of experience in email productivity and AI, Remy is passionate about building tools that save time and increase focus.
Listen, we need to talk about the elephant in the inbox—B2B spam. It's the digital equivalent of a used car salesperson who just won't take a hint. We all ha...
Listen, we need to talk about the elephant in the inbox—B2B spam. It's the digital equivalent of a used car salesperson who just won't take a hint. We all hate it, but no one's talking about it. Well, I'm here to rip the band-aid off and say what everyone else is too scared to: Cold email managements are spam. PERIOD. Research shows that email management is critical. Research shows that email management is critical. I've got a story for you. Last week, I opened an email that started with, "I hope you're doing well." Classic, right? But here's the kicker—it was from someone I'd never met or even heard of. They were trying to sell me software that I didn't need, didn't ask for, and frankly, didn't want. Sound familiar? That's because it's happening to you, too. And it's killing your productivity. ## Cold Email Spam Is Destroying Your Focus Let's get straight to it. Every time a cold email lands in your inbox, it's like a tiny thief stealing your focus. According to industry research, the average worker spends 28% of their workweek managing email. That's HOURS wasted on junk. And you know what? It's not your fault. The problem is systemic, and it's high time we address it. Emails from strangers offering services you never knew existed aren't just annoying—they're a productivity killer. You're losing valuable time deciphering which emails matter and which are trash. The mental energy spent clicking "delete" adds up, my friend. ## The Real Cost of Ignoring the Problem Let’s break it down. Ignoring those pesky cold emails isn't just about maintaining a clean inbox—it's about protecting your time and your sanity. Every unwanted email you let slide is a minute lost. Multiply that by the number of spam emails you get daily, and you're looking at a serious time sink. Here's a harsh truth: If you're not filtering cold outreach, you’re losing. And it’s not just me saying this. Businesses are catching on. They’re realizing that time is money, and spam is the thief that keeps on taking. ## Your Inbox Isn't a Democracy—Take Control You heard me right. Your inbox is YOUR kingdom, and you need to start ruling it with an iron fist. Stop treating it like a democracy where every email gets a vote. You need a tool that filters out the noise ruthlessly. That's where Sledgehammer comes in. Tools like Sledgehammer filter sales spam so you don't have to. Look, I'm not here to sell you on a pipe dream. I'm talking about real solutions. Imagine an inbox where only the emails that matter get through. With Sledgehammer, you don't have to imagine. It's your reality. ## Why Being “Nice” to Spammers Isn’t the Answer Some of you might think, "But Remy, I don’t want to be rude." Let me tell you something—being "nice" to cold emailers is costing you more than you realize. According to a post I wrote earlier, the real cost of being "nice" is your time, attention, and, let's face it—your sanity. Ignoring spam isn’t the answer. Actively filtering it out is. Don’t let your inbox be a dumping ground for irrelevant pitches and uninvited solicitations. ## Sledgehammer: Your Inbox’s Best Friend If you're tired of the clutter, it’s time to take action. Sledgehammer is more than just a tool—it's your inbox's best friend. By blocking cold emails, it allows you to focus on what truly matters. Think of it as a bouncer for your inbox, letting in only the VIPs. You don’t owe cold emailers anything. Zero. Zilch. Nada. And with Sledgehammer, you can finally start managing your inbox with the efficiency you deserve. ## Conclusion: It's Time to Fight Back Cold emails are spam, and it's time we stop pretending otherwise. Don't let them steal your time and focus. Take control of your inbox with tools like Sledgehammer. Because at the end of the day, your time is your most valuable asset—protect it fiercely. And remember, your inbox isn't a democracy. Start filtering ruthlessly, and watch your productivity soar. Research shows that email management is critical.
Ready to Filter Cold Outreach?
Join thousands of professionals using Sledgehammer to automatically filter unwanted cold emails and stay focused on what matters.
Start Free Trial